LUISAVIAROMA is a Florentine icon. The store has been on Via Roma near Piazza della Repubblica for over 70 years, and the owners were selling Dolce & Gabbana and other now famous Italian designers before anyone else. The store recently underwent a major renovation, and features huge touch screens where you can browse and put items into a virtual "basket" that are then brought to your private dressing room! They also have a cutting edge e-commerce site, and ship free to the US and many other parts of the world. If you are in Florence, make sure to visit this unique store.